New album before the end of March 20XXX!

Well, the guy on steve hoffman bought a few tour posters apparently. So maybe just Shows Of A Lost World merch?
Not sure which merch triggered the mail shot. I would have expected to see more people posting images of the cards if it was any merch

It's not real until the cards on eBay for £500 each.

'Shine a UV torch on it'

Will it reveal a 2025 calendar? 😁

Just read these 2 comments on a hmmm -cough- Morrissey board :

"Reeves has made a post about it on social media and Eden Gallup has posted lyrics to the song Alone. Looks like it’s happening!"
&
"Eden Gallup and Reeves have made hints on their respective accounts. The official website change is the real turning point."

Anyone can confirm ?

As a coda : it will be hard for me to play any instruments until it's released (fingers crossed !)

FWIW I received a postcard promoting FROGS by Nick Cave earlier this year. Not every fan did. I suspect a few get posted out in the knowledge that it will get the hype going on social media. Which it has.